The rules regarding reuse of a the name of a liquidated company are set out in Sections 216 and 217 of The Insolvency Act 1986 and Rules 4.226 to 4.228 of The Insolvency Rules 1986. The Rules are designed to deal with the abuse of directors running a company into insolvent liquidation, leaving unpaid creditors, only to set up a new and similar business trading under a similar name (known as a prohibited name) to that of the liquidated company.
The restriction on reusing what is known as a "prohibited name" applies to anyone who was a director or shadow director of a company in the twelve months ending with the day before it went into insolvent liquidation.
The definition of the words "prohibited name" is:
There are three exceptions to this rule where the new company may trade with a similar name:
Any person in breach of these provisions is liable to a fine and/or imprisonment. In addition any person who breaches the prohibition by being involved in the management of the new company may be held personally responsible for the new companys debts.
Wrongful reuse of a company name is also a consideration taken into account when the DTI considers whether or not to pursue disqualification proceedings against a director.